Branding a name in your favorite niche is time consuming and costly business.
Often the user name for social network are under estimated. Think of branding DomainName.com and not having the user name DomainName to twitter or Facebook. Let alone not forget the Gmail, hotmail and yahoo mail.
- DomainName@DomainNames.com
- DomainName@gmail.com
- DomainName@hotmail.com
- DomainName@yahoo.com
- http://twitter.com/DomainName
- http://FaceBook.com/DomainName
Am I missing anything here?
Isn’t it important to have all these matching names before spending time and money on Branding it? How many of those brand managers think in advance and secure these names? I doubt not many. If you are in the branding business, then this 2 cents advise is for you.
