nSathees

ccTLD stands for country code Top Level Domain. Read more at Wikipedia.

ccTLD is to dominate the web world? YES!

I say this because of the trend indicates strongly towards ccTLD. There are many reasons for this to grow rapidly. I’ll explore some of them here.

We should know the basic of Domaining. The target of this Domaining game is to get as much as possible visitors to the domain name. This is archived through many means and Search Engines play a significant roll here. Why?
Let me look from the surfer’s angle. My requirement is a dog. What will I do?

Possibilities . . .

Open web browser and type dog. Check the listing. What I see is the documentation of dog. That’s obvious the Wikipedia will rank high. Observe the dog.com ranks 2nd. So how many people are using search engine to search for dog? Its 823’000 people in a month within US and 1,830,000 globally searching the term “dog”. Bigger portion of the people will visit dog.com. Now that’s called business ;0)

What happens if you just type dog in address bar?

This is the catch point! You may have notice the browser directs to dog.com. That’s why the .com is the King. This is to change. The smart browsers of the future will direct to ccTLD. Why? Because people are more comfortable with an address in their own country. A browser from UK prefer dog.co.uk than dog.com.

“Know Devil is better than unknown God.”

While the research found this is true and growing smart browsers will revert to ccTLD than TLD as well as search engines will list accordingly.

Every thing else will follow. The dot com will not vanish from the picture but will be less valuable than the ccTLD counterpart.

The Estibot appraisal engine is designed for website appraisal, not for domain name appraisal. Why?

Take a look at the factors they use, that affect the outcome . . .

Domain:     ToursDeals.com
Keywords     tours deals
Frequency (MSN)     43400
Backlinks     0
PageRank     0
Alexa Rank     Not Ranked
Traffic (Visits / Day)     0
New! Estibot    TotalSearch™ Data:
TotalSearches™     1280 /mo
TotalCompetition™     0/10 ads
TotalCPC™     $2.00 MaxBid

http://EstiBot.com Domain Appraisal USD 1,700

Frequency (MSN)? I don’t know what this means? If it is the number of results, then it is 125,000,000. (1-10 of 125,000,000 results) any one of you have an idea what this could mean?

Back links, page rank and Alexa Rank are nothing to do with Domain Name appraisals. So it is wrong to base the domain price based on Estibot appraisal. Estibot may be OK for website appraisal.

There is no norm on defining domain name price. Generally, its valuable as much as the buyer is willing to pay.

Now, I am not satisfied with that! Sound good. Not useful.

Both are beautiful. Yet different

Let’s do some math with Estibot numbers!

TotalSearches X CPC X RIO = Selling price
In general Domainers could agree on a 6 months ROI, thus translates the domains price to
1280 X $2.00 X 6 = $15,360.00

This is the basic, there are other factors affect a domain’s price. Brand-ability and Remembering factor are among them.

Brand-ability is some thing like beauty. It depends on the pair of eyes looking at it. The same applies to domain name brand-ability. One may think it is the foxy name while other may think not so.

Any one of you have a logic to calculate Domain Name value? Do you think otherwise? Share with us!

Hello there,

To those who think there is no great deal with single word genetic domain name, here is what I got. I bought “foreigners.us” at epik for just US $2. it is below domain registrar’s registration price.

Why would be some one sell a domain like that?

The seller was hoping for more interested parties would bid on that domain. Unfortunately for them and fortunately for me, the name wasn’t marketed properly. Simply, no one did knew of this auction.

I wasn’t thinking that I will win this auction either. But only after Rob posted about it in the chat window, I realized it.

rob: nsathees just got a screaming deal. $2 for foreigner.us. My goodness.

So, keep your eye wide open for deals. Have a great day!

Hello there!

Over at rick’s blog domainers discuss of the upcoming Auction of Rio.com. Speculations are high as 3 plus millions while Brazil.com sold in the recent past for 500K.

The argument for millions is that the sale was closed before Brazil won the Olympic. So that the potential is mush higher now. There could e other arguments such as Rio is 3 letter domain and Brazil is 6 letter. Brazil has a crack as could be easily misspelled like Brasil.com or Bracil.com

Lets look at the current numbers. The Google trend favors Rio too . . .

Google trend for Rio(blue) and Brazil(red)

Now let’s look at the searches.

Brazil is searched 673k and Rio tails at 246k. Now this number could change with Olympics.

My numbers point towards 658K. So what do you folks think? place your number in rick’s blog comment to win a entrance to T.R.A.F.F.I.C 2010 here

Once the current financial crisis comes to and end and consumer confident turns in the right direction many businesses especially the small to medium enterprises will turn to online marketing. Why? Since, it will reduce the cost while boosting the leads at a fraction of their current cost.

That is great news for Domainers. Here I have to input my 2 cents advice to Domainers. Do not over price your domains. It will keep the potential buyers away from you while they will search for alternative.

Unless you have the category killer name, the buyer is not going to pay the premium you expect. If you are approached by an end use, you should know that you will be paid a nice sum for your domain. So think twice before rejecting any sale.

My expectation is that by middle of 2010, Domainers will realize the heat in this industry. Stay tuned . . .